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Your Coaches
Strong Coach Mary
Certified Level III & IV in Fitness and Certified CrossFit & Weightlifting Coach.
I am known to many as Strong Coach Mary because of my personal journey from being very unwell and quite broken, to strong and with a zest for life. I am a civil engineer by trade, but my personal transformation led me to create my business Strong Formula (now called Aviiana), which helps other women to do the same thing. As a Strength coach and mentor, I am obsessed with revolutionising how women get their strong mind and body back, without sacrificing everything that tastes good.
I can lift a keg above my head, I can dance, I can light up a room with laughter, but I absolutely cannot sing - do not ask me to sing please!
I got myself from a place of being totally broken to so strong, and I want to share it with all women who are struggling.
When my clients start lifting heavy weights - and realise they can actually do it - this is when the magic happens. I thrive on this, because I know it works. I have lived and breathed it myself. Even with my three daughters, I have the same focus. I drive them crazy, but if I can instil strong in their minds now, then it will become part of who they are.
My path has been inspired by my own personal story of transformation, from an unfit mum of three to one who is an inspiration for women and men across the globe.
I found myself physically and mentally broken after three kids and the stresses of life taking over. Crippled with anxiety and 30kg overweight, I walked through the doors of my local gym and transformed myself physically and mentally – using weights as a tool to build enormous physical strength then mental strength.
I believe my old wounds give me the unique ability to feel compassion not criticism for my clients. Strong Formula gives me the platform to empower others to create their own destiny and live without fear in the same way I did. I love the story of the Greek goddesses Artemis, the goddess of hunting, who grants strength and health to others. The alignment in our stories is magical as I use Aviiana Wellness Program to facilitate strength and health to women in need.
Our Aviiana Coaches
Jenny Daly
PhysiotherapistJenny is a Physiotherapist and certified Personal Trainer and Pilates instructor. She moved to Sydney from Ireland 2 years ago and since then has since worked solely in the health and fitness industries. She has a huge passion for staying STRONG as you age and using exercise as “preventative medicine”. She strongly believes exercise should be enjoyed and any niggle or injury shouldn’t limit you in achieving your goals! She loves to keep active, enjoying her daily CrossFit sessions and weekly runs
Katie Lyons
Certified Nutrition CoachKatie is a Precision Nutrition & Cert IV Weight Management qualified nutrition coach. She specialises in menopause nutrition and is passionate about helping women navigate the challenges of hormonal changes during perimenopause and menopause. She believes changing food behaviours is almost never just about the food. Your mindset, self-talk, habits, behaviours, and emotional awareness/management all interconnect with each other and play significant roles in your weight management journey. With her guidance, you can learn how to make sustainable lifestyle changes that will help you achieve your goals and feel your absolute best!
Nicole Monteforte
Reinvention and Stress Management CoachNicole has been through it all and is on a mission to support women manage stress, anxiety and reinvent themselves as they head into the next amazing chapter of life. Nicole has a Bachelor's Degree of Physical Education, Certified Level IV Fitness, Foundation in Counselling Certificate, Certificate in Transcendental Meditation.
